the senso Story

Established in the 80’s, SENSO is an Australian footwear brand originally founded by husband and wife, Scarlett and Kim Meller. Noticing a gap in the market for high-quality yet affordable fashion footwear, the pair launched what is now one of Australia’s most sought-after and iconic labels.

In 2010, the Meller’s three daughters: Alicia, Imogen and Skye, joined the family business, injecting a new, youthful vision and perspective into design, marketing, social media and more – keeping the brand fresh and attracting new audiences.

Three decades on, SENSO is still the “go-to” label for the style conscious, staying true to its vision to deliver shoes – from wardrobe staples to eye-catching silhouettes – with a distinct point of view, an edge, and a touch of fun.

SENSO is a favorite of some of the world’s most influential bloggers and celebrities – from Kendall Jenner to Chiara Ferragni. With a buzzing digital presence and online community of over 300,000 fans, SENSO is also regularly seen in fashion spreads around the globe, from the pages of VOGUE and ELLE to Grazia and In Style.

SENSO is stocked in premium boutiques, department stores, and select online retailers worldwide including Shopbop, The Iconic, Harvey Nichols, David Jones, Zalando, YOOX, Hudson’s Bay, Level, Illum and El Corte Ingles.